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Microsoft’s Teams Is Its Slack Competitor for Office 365

It’s no secret that Slack has taken the corporate world by storm. This successful collaboration app has managed to find a home in the offices and laptops of startups and multinational companies thanks to its intuitive, chat-based functionality. However, today’s highly fluid, complex, and remote workforce requires more than just chat-based collaboration—it needs native integration with crucial productivity apps, as well as a secure, flexible document repository that enables multi-team and project cooperation. This is where Microsoft Teams excels.

In this article, you’ll learn the competitive advantages of Teams over competing tools, and how Microsoft CEO Satya Nadella and Office 365 corporate vice president Kirk Koenigsbauer have learned from industry pain points to create a fully integrated, holistic collaboration software solution that is empowering companies to scale and expand across the world.
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Airport security officer-turned-developer helps Heathrow book a faster journey to digital transformation

At Heathrow Airport, an airplane takes off every 45 seconds and nearly 80 million passengers are served annually, making it the busiest airport in Europe. As you might imagine, daily activities involved in running the airport--such as baggage handling, security, maintenance, and the like--add up to a staggering volume of paperwork that requires an equally staggering number of hours to complete. Amidst the bustle, one security officer identified a way that Heathrow could save both time and resources by digitizing certain security processes. He researched several Microsoft Power Platform blogs, taught himself how to code, and used Power BI, Power Apps, and Microsoft Flow to create a suite of apps that has not only saved 288 hours in data entry and eliminated 11,000 sheets of paper for security operations, but has also helped Heathrow Airport leap forward on its digital transformation journey. Watch the video to see how airport security officer Samit Saini helped transform Heathrow--and his own career--using Microsoft Power Platform.
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Why aren’t your customers listening to you?

“Why are my customers not listening to me?” is a question frequently asked by frustrated marketers and decision-makers. To address this question, author Carly Driscoll asks two crucial follow-ups: do you truly know who your customers are, and are you really delivering them an impactful message? At first glance it may seem intuitive or even simple, but successfully answering these questions requires a marketer to truly empathize with their audience—a task much easier said than done. Fortunately, there’s a time-proven way to not only interest your customers, but also convert leads into revenue-generating relationships that will drive growth and brand prestige: great content. In this eye-opening article, you’ll learn about the successful R.I.D.E. methodology for content creation, and how to effectively inform your customers with solid content marketing at each stage of the buying process.
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3 characteristics that define the modern workplace

Today’s diverse and intergenerational workforce is most productive when it has adequate channels to collaborate in a seamless and effective way. There’s a catch, however: teams are far more diverse and remote than ever before, and each organization requires its own distinct approach to digital collaboration. In other words, your workplace tools and applications must be customized based on your teams’ diversity, location, and work methods.

With this infographic, you’ll learn about the three main characteristics that define our modern workplace and gain insight into what drives productivity and efficiency in today’s organizations. After reading it, you’ll have a better understanding of current trends and can keep these in mind when creating or modifying your organization’s work environment.
View: 3 characteristics that define the modern workplace

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Improve Sales Productivity and Remote Selling with Sales Accelerator

As if managing the sales cycle wasn’t already complex, the limitations of a world restricted by COVID-19 makes it all that more challenging! The truth is, the fundamentals and responsibilities of selling largely remain the same, and sales teams are expected to reach their goals to keep the business intact. Therefore, your customers are likely wondering, just how can I continue to meet my sales goals?

The answer to this is that virtual engagement and digital sales must become a priority. The companies that quickly learn to leverage their digital arsenal will come out on top. In this insightful blog, customers learn how Microsoft too, faced this challenge head-on and the steps they’ve taken to adapt.

Thanks to a full-fledged deployment of Microsoft Dynamics 365 Sales and Microsoft Dynamics 365 Sales Insights, Microsoft Digital Sales were able to scale to demand and continue supporting customers without disruptions. Learn more about these tools and how equipping teams with the power to leverage data and digital tools will drive improved customer experiences—now and into the future.
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How to Become a Leadership Influencer

Blending the concepts of “social influencers” with “thought leaders,” Tom Popomaronis states that a new breed is emerging. A “leadership influencer” still shares knowledge and philosophy through various channels but also demonstrates a rare skill—the power to inspire. Popomaronis shows you where to begin if you haven’t published anything yet. He suggests, for example, you could start by writing about favorite quotes and the lessons you associate with them. Eventually, you’ll focus more on your industry expertise. The point is, you need to start somewhere. It doesn’t matter what you call yourself—but if you can inspire others with your content, you’re one step closer to “leadership influencer.” Read “How to Become a Leadership Influencer” by Tom Popomaronis.
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How to Turn Your Business Goals into a Strong Social Media Strategy

Social media plays an important role in marketing. Not only does it cost very little, but it’s a quick way to get valuable content to large audiences with a personal touch. Social media platforms are non-negotiable, but are you effectively utilizing them to meet your business’s goals?

In her article, “How to Turn Your Business Goals into a Strong Social Media Strategy,” writer Elissa Liu states that too many businesses fail to connect their goals with a complementary strategy—instead, they shoot from the hip and post or share what is convenient or what they think their targeted audience may like. There’s little follow-up and return on investment is unknown.

Instead, Liu suggests you create a strategy to meet a clearly defined goal. For example, if one of your business goals is to improve customer service, look at how you process complaints and questions. Some people are okay making a phone call, but others might prefer sending a comment through Facebook messenger. Liu points out that customers need several avenues to complain or question—and they expect timely responses. Do you know your response time on social media? Is it clearly defined within your company and is it tracked? It’s obvious reading this that social media response time affects customer service—but it’s amazing how many businesses do not utilize social media platforms with this understanding. Use Twitter, Facebook, YouTube, and LinkedIn to improve your customer service, if that is one of your business goals. Read Liu’s entire article for great tips on translating your business goals into social media goals!
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The value of moving to Azure

Considering modernizing and moving your business to the cloud? You’re not alone. You’re also not the one thinking about security and compliance.

Microsoft Azure has advanced security features and more compliance certifications than any other public cloud provider. Full back up and recovery to the cloud and built-in security features across on-premises and cloud deployments. Single sign on (SSO) for each employee, extending local user identities and permissions to the cloud.

For the best in security and compliance, Microsoft Azure sits alone.
View: The value of moving to Azure